Insight : Automobile Industry in India

Automobile industry in India is living on the edge despite of having huge demands for vehicles, it has a scattered  but potentially great market.  Indian companies like Maruti, Tata Motors, Mahindra & Mahindra and Ashok Leyland are dominating the Indian Automobile market in spite of presence of top foreign brands like General motors, Honda, Hyundai, Nissan and Volkswagen.

If we talk about the numbers then we will see people give preference to Indian brands and besides, multinational automobile brands yet to find the way to show presence. For foreign companies, It is rather tough to crack Indian market so easily as it will take long time.  MNC companies have to build their surrounding strong and will have to realize about the behavior of  people,  moreover commitment and willingness to stay longer in market.

Top automobile companies in india

I have listed down few of the important points which may help you to understand the approach of top companies as compared to giant MNC players.
  • Top automobile company Hyundai has only 630 service stations as compared to Maruti which has a total 3000 service stations.
  • On practical ground automobile industry in India is driven by small segment cars and other foreign player yet to deliver best solution in this range ( Apart from Hyundai Santro)
  • Indian industry is dependent on agriculture and most of the people buy car to fulfill their dream instead of buying for their interest.
  • People consider Indian automobile brands close to their heart as these companies have presence in every nook and corner.
  • Indian automobile companies have been offering compact vehicle which are suitable in any geographical condition as compared to multinational vehicle companies.
  • Top Indian brand Tata which manufactured TATA Indica long back, still selling this car at great rate as it offers excellent mileage and made it super hot favorite Taxi car for middle class family.
We all know there is great competition in Automobile industry in India, but working at grass root level will give them success and satisfaction as well. Indian People do give appreciation to Multinational brand but on merit basis; for instance giant Japanese company Toyota launched Innova in the year 2004 and people gave it huge response because this segment was new for Indian market and suitable for Indian condition. Therefore, better vehicle performance and mileage will make you king of Indian automobile industry.

Below is a list of few popular Automobile companies in India

Tata Motors

Tata Motors had earned great respect in commercial vehicle category and small segment cars like Indica. Although Tata motors did not perform well in their dream project Tata Nano.

Maruti Suzuki

It is largest selling car company which tied up with Suzuki long back. Maruti Suzuki is joint venture which earned maximum number producing Maruti 800, Alto and Swift.

Mahindra & Mahindra

India's number 1 tractor manufacturing company delivered 2 best off road vehicle Bolero and Scorpio, which given them grip to perform better in car division.

Ashok Leyland

Top commercial vehicle manufacturer next to Tata motors dominating market ever since it started their operation in the year 1948.

Hyundai Motors India Ltd

Hyundai motors have been performing better in small segment cars and company does have potential to become no. 1 car producer in India.

Eicher Motors

Big name in Tractor industry now competing in commercial vehicle category.

Toyota Motors

Innova was the best gift they gave to India and hopefully they will come out from the shadow soon.

Ford India

Founded in the year 1899 Ford had a great time in India and they are capable to surprise with their presence in upcoming years.

General Motors

World's largest Automobile company had a fine start in India but promising company did not deliver as per its strength.

Honda Cars India

Japanese giant player may surprise us as they did not achieve good marks in small segment cars.

Apart from the above, there are many more giant players presence in Indian automobile market such as Hindustan motors, Nissan, Renault and fiat. In such a tight market scenario let’s see how Indian automobile industry will survive as Indian market does have good numbers but not sure which brand may drive them home in upcoming years.
Please leave us comment if you have question related to Automobile industry in India.

0 comments to “ Insight : Automobile Industry in India ”

Post a Comment


Engineer Wing Copyright © 2018 | All rights Reserved | Privacy Policy | Powered by EngineerWing